PR: BMW Donates RMB 1M To Earthquake Disaster Relief

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   BMW Donates RMB 1 Million To Earthquake Disaster Relief In Sichuan Province

15/05/2008

Appeal for all BMW dealers and customers to join forces to combat the disaster

Munich/Beijing. The powerful earthquake which hit Sichuan Province with
a magnitude of 7.8 caused severe damage in the area and BMW China and
BMW Brilliance have responded with prompt action. BMW donated RMB
1,000,000 to the Red Cross Society of China for the eathquake disaster
relief and assigned 3 units of BMW X3 for the rescue team to help
disaster relief. At the same time, BMW appealed to all BMW dealers and
customers to provide their support as much as possible to join forces
in times of hardship. BMW staff have also started to donate funds and
the donations will be sent to the earthquake-hit area.

The Red Cross Society of China commented, "The disaster relief needs
efforts from all walks of life and social resources home and abroad.
Guided under the Red Cross Spirit of 'Humanity, Charity, and
Dedication', BMW took action immediately. This initiation showing BMW's
care and responsibility is worthy of commendation and recommendation.
We dedicate our sincere thanks to BMW."

Mr. Alfred Rupp, President and CEO of BMW Brilliance Automotive Ltd.,
said, "BMW has a long-term commitment to China and integrates to the
Chinese social development. It is our duty, without hesitation, to help
people in the disaster-afflicted area get through the difficulties. We
will continue the internal donating activity, expressing our care to
the victims to fulfil our social responsibility as a corporate citizen."

As a matter of fact, taking active participation in the public welfare
has always been one of BMW's corporate objectives. Earlier this year,
BMW took the lead among auto manufacturers to donate 1 million RMB to
the China Charity Federation for disaster relief in snow-stricken area
in southern China.

In addition, BMW China and BMW Brilliance have called on the authorized
dealers and BMW customers nationwide to participate in the relief
campaign to lend a helping hand to the people in disaster area. Up to
now, Beijing Yanbao Group, a BMW authorized dealer in Beijing has
donated 450,000 RMB. Chongqing Baosheng donated 50,000 RMB, and will
contribute 1,000 RMB for each car sold from now to the end of this
month. Also, Chengdu Dajin and Chengdu Bow Yue, BMW dealers in Chengdu,
nearest to the disaster area have organized all the staff members to
donate blood to the injured. More dealers and customers will join BMW
in the relief efforts to combat the disaster together.