ROLLS-ROYCE
RELEASES FIRST SKETCHES OF RR4
27 May
2008, Goodwood
Rolls-Royce Motor Cars today revealed
the first design sketches of its next new model. Known as RR4, the car is due
to be launched in 2010 and will sit alongside the Phantom model line-up. RR4
will be smaller than Phantom and powered by a new engine, unique to
Rolls-Royce.
The design was signed off in 2007 and
engineering development is now fully underway. The Goodwood manufacturing
facilities are being completely reconfigured to accommodate the RR4, with
extended paint, wood and leather shops as well as a second assembly line. The
company will move to a two shift system next year as it gears up for full
production of the new model.
Chief designer, Ian Cameron, said, “Effortless performance and standard-setting levels of comfort and
efficiency, executed with the utmost care and attention, remain fundamentals of
Rolls-Royce design. The RR4 has a more informal presence than the Phantom
models with a greater emphasis on driving. In design terms this is expressed
through its slightly smaller dimensions and more organic form, yet with powerful,
purposeful proportions. It is a true and uncompromising Rolls-Royce in every
sense.”
“RR4 will mark a milestone in the history
of Rolls-Royce Motor Cars”, Chairman, Ian Robertson added. “The business
continues to go from strength to strength and the introduction of this new
model will expand the appeal of the brand. We look forward to this next chapter
with anticipation and confidence.”
Further design and engineering
details will be announced during the course of 2009.
-ends-
|